The '2024 Will Blow Your Mind' Webinar For Syndicators And Investment Fund Managers
This webinar is called 2024 will
blow your mind. It's a webinar
that's specifically called out
for real estate syndicators,
real estate developers
investment fund managers,
businesses looking to raise
capital. And it's all about how
to get ready for 2024. Hence the
title. Now the roll of it is it
doesn't matter where you come
in. So it doesn't matter whether
you're a syndicator, who's done
500 deals, it doesn't matter. If
you are a total newbie at this,
you're in the right place, we're
gonna help you. What this
webinar is about, is taking a
look at where we're at today.
And where 2024 can lead us, and
is going to lead us for certain,
but so that you have the best
2024 that you can, I hope you
find this webinar helpful. And
let's go ahead and get started.
A lot of people always do their
planning for the next year at
Brown this time. And so that's
why we put this webinar
together, I think you're gonna
find it very useful. It's got a
lot of tools. Now, at the end of
this, I'm, of course going to
give my contact information. But
please do feel free to reach out
to me, if we can help make you
successful, we'd love to do
that. But listen here to this
webinar about each of the steps
of each of the phases that we're
going to go through, there's
parts one, two, and three. And
then we're going to talk about
how they all fit together. So
without further ado, let's go
ahead and get started. This,
again, is the 2024 will blow
your mind webinar, you're in the
right place. So part one I call
the landscape of tomorrow. The
landscape of tomorrow is well,
we're at this one point here
today in December of 2023. Now,
how are we going to go from
where we're at today, let's
first talk about what that path
that's going to be there, that
takes us to 2024 that we can
expect to happen. Now, these are
all things that exists outside
of our control, really, to a
large extent, it's big macro
forces that are going on in the
world. But we need to understand
those to understand how we're
going to adapt to this changing
world. So first, of course, if
we're going to talk about
economics and syndication,
investment funds, all those
things, we got to talk about the
reality that we're in today.
Obviously, we're in very high
interest rate worlds. If you
look at a lot of the reports
about what's coming down the
pipe, we're gonna see, you know,
that rates will either stay the
same go up, come down, what
doesn't, it doesn't necessarily
matter so much how much they
change. What matters is that we
know that we're at this point
right now, where we've got the
Fed is set us at a rate, chances
are that they will be reducing,
at least that's what the Fed has
told us that it's planning on
reducing rates in 2024. And
they're not expecting
necessarily to get raised rates
again, or to maintain them
indefinitely for a very long,
protracted time. So that's good
news. But what does that mean
for us? What do we do about it?
Well, when it comes to our
investments, the reason that it
matters, is because if we're
doing a syndication or an
investment fund, we're buying
assets, right? So whether those
assets are real property, or
they're buying promissory notes,
or they're buying other
securities, or they're buying
businesses, right, those are all
assets, and so we're buying
those assets. Now, there's
different sources of funds to
purchase assets, right? We can
raise money from investors, just
what we do, or that you can also
raise money from the banks,
right, you can borrow money in
order to do it. So most of the
time, you will be doing a
mixture of the two, you'll be
borrowing money from a bank and
raising capital from investors.
So there are two reasons why
interest rates matter in this
context. So as interest rates
arise, right, so as the Fed
raises interest rates, the bond
prices and the yield prices that
are available options to your
investors, those prices change
as well. So the prices get very,
very high in bonds when the when
the interest rate goes up, and
when it comes down, they the
bond prices tend to go down.
Now, what what's important in
that context, not Not only is
that investors have that choice,
but a lot of the other
securities are paying to
different treasuries, treasury
bonds, right. So your money
market accounts, your CDs,
places where your investors can
park money in a very liquid way,
are going to pay a certain
interest rate, right? Now, you
could probably put money into a
good CD that's fairly liquid.
And, and expect to get about a
four, four and a half percent
return, it would not be
difficult to find such a thing.
So I had off the table, like
automatically as an amount that
investors would be able to say,
Wow, that's, you know, I know I
can get a return there. When
we've got. So if you were to put
together a great offering, it
looked amazing, you know, the
best presentation in the world
of founder investment theory
that was off the charts, in most
respects, but it was paying at
3%. D, you're not gonna get any
investors because they don't
need to, they can go to a very,
very safe investment, and have
it be, you know, almost
guaranteed as close to
guaranteed as it can be, and get
a return of four and four and a
half percent. So why would they
come to you, so it's sort of
like lowers the lowers the boats
for all. So it also changes our
borrowing costs, right, the
higher the interest rates, the
higher the borrowing costs. So
banks are making loans out at
certain rates, most of the time,
they're looking at different
measures. A lot of the times
it's the fixed market world that
the what the Treasury bills are
trading at, and then they come
up with certain rates, and in
between them is a spread. So
that spread fluctuates a little
bit, but it doesn't fluctuate a
huge amount, right. So we may
see a spread, excuse me in the
commercial market, of like,
3% 4%, right for, for the
servicing and for treatment of
it, which is on the high side.
But we may also. So if those
rates go up, say they will go up
to 10. Well, now we've got rates
that are suddenly now 13 14% of
our borrowing costs, right, or
our mortgage cost. If they go
down, that will also go down.
Now it's not going to go to
zero, or obviously, because that
would the bank still need to
make money in so they still need
to lend money as well. So we
need to, lastly, we need to look
at when we have those increased
interest rates, it changes the
cash flow dynamic of what your
investors are going to get. If
you have a variable rate loans
that are are going, those are
going to be changing all the
time. And so where the direction
of interest rates are, is going
to happen. So we're in this
world of high interest rates
today, or at least high that we
think they are. And those are
going to be changing. So it's
either going to it could stay
the same theoretically, chances
are it's not my predictions is
it probably will go down. And
basically I'm hearing maybe
dropping a point, something like
that over 2024. Maybe by June,
we'll drop the point. And then
we'll see where we're at, and
then reassess. But here's a an
interesting map, I just thought
was useful for us. So over we've
got this high rate period here,
that we're we're actually coming
down just a little bit. And this
is on the average mortgage of a
30 year fixed, I thought it was
a little bit more important for
us to look at that rather than
what the Fed rate is. So
actually, historically, we're
not that crazy on where we were.
So even we're even below the
rates of where we were at in
2000. All right, right before
the like before the recession in
2000. We're a little bit above
that. I had flattened out a
little bit, to some extent. And
then we had the recession in
2008. And then we saw them fall
even more as the Fed lowered
rates. And so now we're at this
huge peak. What's remarkable
about this peak in 2022, is that
it's so steep, right? We had a
very, very low interest rate
loan world. I remember getting a
loan on commercial real estate
below three, and it was great.
And for apartments, you could
get it much, much lower than
that. And then we had this
massive steep rise. And so
that's what's kind of
remarkable. So just keep that in
your mind as one of the places
where we're at today.
The other issue is a market
slowdown. So the market itself
for whatever your assets are may
very well be changing. Right? If
you're in the real estate
market. You Probably are seeing
this already, you're in the
business market or something
else, you may be seeing other
effects as well. So expect to
see lower transaction volume. So
it's not like you're going to
open up the your computer
browser, and suddenly there is a
billion things to go into
finding assets to invest into is
going to be a little different
than there's a million options
to choose from, oh, which can I
choose? Oh, which is good for
you, really, because the real
value that you bring to the
table is bringing together
investors bringing together the
right assets, and then managing
those assets in a way that makes
your investors more money. If
there's lower volume, and
there's lower amounts of deals
out there to invest into less
assets that are on the market,
your investors have the same
problem, right. So they don't
have the opportunity to just buy
it themselves. Because it
doesn't exist. So all if, if you
have investors who were just
saying use real estate as an
example, and let's use a an
apartment building, if your
investors could just buy an
apartment building, and then put
their money in that and get the
same return, they may consider
that. But if they're if that
apartment building is harder to
find, they're not going to be as
likely to whereas if you found
one, because that's the part of
the expertise you're bringing to
the table. If that if they find
if you find one, now your
investment is like, Okay, well,
now I can put money in there,
because they know they've got
the real estate to do it, or
whatever kind of asset type,
because this goes across asset
types, right? Securities is not
just about real estate. And it's
not just real estate,
syndication, it goes across, it
goes to venture capital funds,
and other all sorts of different
things. So there's also a prime
opportunity in the district and
distressed assets, as the market
slows down that may end high
interest rates exist, that may
cause people to need to sell
their assets or, or maybe even
do deeds in lieu of foreclosure
or something like that, those
assets may become distressed
fairly easily. And so when
there's distress, that means
opportunity for you. So now you
can buy those assets at a
discounted price, offered them
to your investors, and they'll
get a better return for it also
is a good opportunity to
diversify your investment
portfolio because there will be
different offers out there that
you may not have previously
considered. And so by
diversifying, you may decide if
you're an apartment guy, maybe
it's time to start looking at,
oh, well what would happen if I
took something that's somewhat
similar to an apartment
building, say a flat industrial
flex building, which is similar,
but it's different, right, so
they have different drivers,
they have different it's a
different market. But maybe
there's a relationship there. Or
if that's a little bit too much,
use something that's very
closely correlated, which is
self storage. So maybe you
combined self storage and
multifamily into one and now
you've got a much more
diversified portfolio. But it's
still in the same general asset
class. And all because you
couldn't find just that
apartment building to buy
another one. As part of this,
too, you really want to also
make sure you're spending time
to do better due diligence. So
due diligence is going to be
necessary because people are
going to be in a state where
they those assets may be
distressed, and they may need to
be gotten rid of at any cost.
And of course, people want to
maximize the amount of money
they make. And so there may be
there, there is opportunity
there for people to hide things
and not be as forthcoming as
they would, and you want to dig
and make sure of when it's
there. But also as part of your
due diligence is considering
what could happen if some of the
syndicators have gotten in
trouble, like a year ago, two
years ago are getting in trouble
now are ones who thought that
the low interest rate world
would last forever. So they got
highly as highly leveraged as
they could. They bought mediocre
assets. And now look what
happens. So suddenly, they're
upside down. And, and it's a
bad, bad world. So as part of
your due diligence, do your
financial analysis and stress
test? What would happen if,
right so those are all things
that need to take place? There's
also been massive technological
advances in 2023. And they are
gonna continue into 2024. And
this is a good opportunity. So
it's an an opportunity for you
to improve your own efficiency.
It's an opportunity for you to
look at ways for okay how you're
doing things Now that what are
the pros, those processes are
now? Is there a way that you can
do them better? Is there a
better way to, to talk to
investors to find investors to
get them into your investment?
Is there a better way to manage
your properties and do the asset
management piece? In order to
make distributions and
communicate more effectively?
Are there better ways to do
those sorts of things? And
technology is awful lot of times
the right answer for them. Also,
it's important to stay up to
date, right? You need to know
what's going on, you need to be
able to, to know those things
because you don't want to be
caught off guard. Let's say that
you are in a, that you are in a
data center world, right? So
you're in you, you do data
centers as your real estate. If
you don't know what's going on,
and the technology behind AI
right now. Oh, my gosh, you're
in big trouble, because that is
what your investors are going to
be talking to you about? What is
what's the impact of AI going to
have on data centers? As a side,
all right, the impact is, wow,
you're in the right market,
because they AI needs a lot of
data centers and a lot of
computing power. So you're in
the right place. But if you
didn't know that, if you weren't
staying up to date with what
those advances were, you
wouldn't be able to talk
reasonably to investors and
you'd start losing confidence.
So also just keep your eyes open
and your mind open to new
opportunities and new ways to
expand your market. Right? New
ideas that are out there, new
technologically advances, new
sociological advances, what are
those things? And how can they
better do things? Right now,
also, there is a huge amount of
geopolitical uncertainty, we
haven't seen wars exist on this
level for quite a while, we have
a war in Ukraine, we have the
wars, and oh, the war in Gaza,
those are having an effect. Now
on one hand, it's causing a lot
of fear and a lot of unrest. On
the other hand, it's also
creating a lot of opportunity,
it creates opportunity, because
your investors still need to put
their money somewhere. And who
were better to put it than
someone that they actually know
actually like and actually
trust. And that's you. Capital
always needs a place to go. So I
like the analogy of the capital
as water, right. So if you think
of a big rushing river, if you
were to dig out something and
because something becomes a
hole, what happens it gets
filled up, water spreads to
where it's needed the mouse to
the lowest point, right. So it
always is spreading. So as long
as you are making sure that the
water can efficiently go there,
water will always come so that
capital means it will always
come, you just have to open up
the open it up so that it can.
Sustainability is also very big.
So I've had a lot of discussions
in the past, in the past year
about sustainability projects,
green buildings, that different
sorts of very creative ESG
ideas, anything from tree farms,
to, to buying surface rights to
nonprofits, who are trying to do
very creative things with
investment to build eco friendly
things, a lot of really good
ideas. Now, what this means is
not that you have to have a, you
know, a green project, what it
means is that you should be
thinking about greening projects
and how it relates or, or even
broader than then green is ESG.
Right? So environment,
sustainability and governance.
So sustainability is also very
important in governance, it's
very important, you know, how
can you make the world a better
place and do your investment,
because as we'll talk about when
we talk about the founder
investment theory, that's part
of your story. That's part of
what investors want to know. And
if it's if you've got a good ESG
story that resonates with that,
it doesn't have to all be tree
huggers, right? It needs to be a
story that resonates with your
investors. If you've got that
right story, then they're going
to be good.
But so there has been this
massive movement towards ESG.
Now, yes, we've been hearing a
lot about greenwashing and
things like that, but the
fundamental doesn't change, that
people still care about
different things about how ESG
affects them personally. Right.
So how ESG some people will have
very strong feelings about how
environmentally it should be
taken place, about how
sustainability should be taken
place, even about how governance
should be taken place. There's
also been a massive shift. Oh my
goodness and more dynamics. Now,
this has not only been since
COVID. So COVID Before COVID,
there was this major move from
office out of the office,
telecommuting non telecommuting
companies prior to COVID would
send with with be like, Okay,
everybody worked from home.
Okay, wait, wait, that's not
work, everybody come back to the
office. And so there was this
dynamic ever since telecommuting
became more of a thing. And it's
been a general evolution that
was pushing more and more people
back home. I remember before
becoming a lawyer, I had a job
where I was working at home for
a short bit, and they wanted me
to come back in but they wanted
me to come back into an office
that was very, very far away.
That wasn't going to happen. I
you know, they wanted me to go
travel basically two hours, two
hours, community, time I lived
in the Bay Area, so it probably
was about five minutes away. And
with no traffic, because traffic
was terrible. But they wanted me
to travel very, very far for my
business. So there, but the
point is, is that there's been
this shift to people wanting to
be have different kinds of work
environments. When COVID
happened, of course, everybody
was winning. And now there
people are having a hard time
coming back. Companies are
having a real hard time bringing
them back. Most companies do
want to bring their people back
for good reason, because it
works better. When everybody's
in the office. I have a friend
of mine as a law practice. And
he has that has 60 lawyers in
his in his in his office. And
each one of those lawyers,
mostly works from home now. So
ever since COVID, used to be
everybody was in the office,
that was the expectation. Now he
says he goes in and he's lucky
if he sees one or two employees
have one or two lawyers in the
office. I mean, that's a major
shift. And he himself hardly
ever goes in him too. But
they're uncomfortable with that.
Because how can you do
mentorship? How can you do real
collaboration without everybody
being together in the same
place? You can't. So there's
this shift in that work dynamic
and how you're going to address
it needs to be thought about
especially if you're in in real
estate. So if you're in
multifamily if that's your
thing, which a lot of my clients
are, well, what can you do in
the multifamily space to make it
a little bit easier for people
to work from home? Maybe it's
something like you buy for the
building the internet and you
sell them the Internet back?
Right? I've seen people do that
successfully, primarily in the
office room. Not a lot of people
are doing it in the in the
multifamily world, where you pay
for very, very high level
internet service, you know, lots
and lots of bandwidth, and then
you sell it out. You know that
that's certainly something that
that you could do. In the office
environment, obviously, you've
got quite a big problem. But in
the retail environment, too. Are
you is are your centers
providing free Wi Fi? Or are
they providing those things? I
were before you know, maybe 10
years ago, I had no expectation
of getting Wi Fi anywhere. It
was neat when Starbucks offered
it maybe 15 years ago, it was
like wow, okay, that's pretty
cool. But there was certainly
not an expectation now I get
kind of bummed. It's like, well,
why isn't there a Wi Fi
connection? I can the internet's
too slow right now. I need I
need to get on a Wi Fi
connection. What's your
password? You know, if so if
you're in retail, that's a major
thing. Same thing with
industrial. So anything in the
in the, in the real estate
world, you need to be thinking
about, well, how can we better
provide services? How can we
better make it so that people do
what they do, which is work in
play, but you're mostly talking
about work? How can we make what
they do do in the most effective
way. There's also been a major
shift primarily since COVID, at
least as I've seen it towards
secondary and tertiary markets,
which is a lot of opportunity.
So we've got a major major
growth happening, especially in
Raleigh Durham, where I live in
Austin, those growth markets are
happening because it's a good
place to do work. It's got a
great standard of living, it's,
you know, a nice place to live.
And so businesses that have just
started growing going there, you
know, to be closer to their
workforce, just like we talked
about in the last section. And
as that growth has been
happening, you know, we've seen
that it's a that's created
incredible raises in the amount
in the value of real estate, but
we also see other trends as
well. So we also see You, okay,
there's demands on other
services, there's demands on
datacenter services, there's
demands on community computing
services, there's demands on
medical services, really all
those everything that supports
human existence, you know, which
is everything is, is, is growing
in the secondary and tertiary
markets. So that creates
additional opportunity by
finding those those
opportunities, capitalizing
them, securitizing them, making
it available to investors.
That's how we do our work. And
of course, inflation too. So not
only is the, you know, do we
have incredibly high interest
rates, but what about inflation?
So inflation generally has a
major impact on on the cost of
everything. development right
now is that as kind of in a
weird transitioning period,
because you've got so much
expensive, the cost of materials
is so incredibly high, the cost
of labor is so high, because
inflationary forces are there.
So you've got those things going
on, at the same time that you've
got rising real estate prices,
and but rents are maybe not
falling in line as much, or
maybe they are in your area. So
we've got these inflation is
having an effect. Now,
interestingly, inflation
primarily has an effect on the
energy sector, right. So that's
been the major, major, major,
major part of what has been
impacted. In this go round of
inflation. We've had a massive
spike in the cost of, of energy,
which automatically correlates
directly to the cost of food,
they're very closely correlated,
when and that's why we
experience costs go up, right?
So we feel like costs are going
up, they're going up, they're
going up, when in reality costs
everywhere else weren't really
going up that much, until people
started feeling that cost need
to go up and some prices go up
and, and we get actual inflation
that was started by just sort of
perceived Felton Leach. Now
granted, you know, cost of
energy and cost of
transportation, all those things
also drive all the all of our
values as well. And so they
there was an effect there, but
it wasn't nearly to the extent
as the spike in energy itself.
So the point of this part is, is
that the facts of where we are
today, plus the path of
tomorrow. So how we get from
here in December 2023, to where
we want to go in 2024. It's
going to equal where you'll end
up and December of 2024. So
that's, that's why we need to be
aware of what are the facts
today? Where am I at today?
Right? And then we can start
working on what to do for
tomorrow. So what should you do?
Well, we're gonna get to that.
But first, let's talk about part
two. So this hopefully will be
your lightbulb moment. Now my
goal here is to stretch what
you've been thinking about,
about how you think about
opportunity in syndication,
investment funds, whatever it
is, how can I want to stretch
that that idea? Because this
last year has really
strengthened my perception of it
as well. I seen ideas come
through that have been like,
wow, that's really, really
creative. That's, that's really
good. And the reason that's good
is because now it gives me a
broader sense of, okay, so now
my offer can look like this.
Maybe I should think about this
as well, or talking to people in
this way or things like that. So
hopefully, this will be a
lightbulb moment for you. So
here's what I've seen last up in
2023. Because I think that's
you. So what I've seen less of
in 2023. I've seen less office.
I'm not surprised. I haven't had
a single office deal. I had one
office deal. But it wasn't even.
It was barely an office deal.
So there hasn't been a single
other than that one. There
hasn't been a single transaction
that my firm has done. Certainly
not one that I would do. Why?
Well, we've got we've got a
vacancy rate over 50% in San
Francisco. We've gotten major
major vacancies in all the major
cities. It's not a good time.
We've got we were filing
bankruptcy. Well, that was kind
of the writing on the wall for a
while that that was going to
happen, but that's a big shift.
That's a big change. You know,
what is that change in the co
working space going to be like I
don't know. So I've seen less
office, I've seen less sales.
And this is specific here, I've
seen less less deals that have
been about stabilized
multifamily that rely only on
the increasing of rent. So when
you do a stabilized, when you do
a stabilized strategy on your
fit, the point of the
stabilization is, it's just that
your rents are going to go up at
one at some given market rate.
So say that's 3% 4%, something
like that, depending on where
you are, could be as high as
five 6%. So rents are gonna go
up on that portion, it's
possible that find it's, it's
good to find a stable
multifamily family building. And
that way, by stable, we mean
that the vacancy has stabilized,
right? So maybe your vacancy is
one 2% 2%, something like that,
it'd be awesome. And it's been
that way for a little while. So
you don't have a lot of
expectations have a huge amount
of churn, where you're gonna go
from 98% occupied to 50%,
occupied, you know, back and
forth, back and forth, that
that's not good. Stable is, is a
lot easier in that. So the spat
strategy is you're relying on
increasing the rent. Now, those
rents were increasing at, say,
4%. Well, maybe the previous
landlord hasn't raised rents for
quite a while. And so the
difference between where the
rents are at today with today's
leases, and what market is can
be really big. And so you can
drive those rents up, then
you've, you've just increased
the value, right? Because we
capitalize buildings based on
their rents, which means you've
got a massive growth, right?
It's not just an arithmetic
growth, but it's actually comp.
So but I haven't seen a lot of
those deals. It's just not, it's
not in the in the mark right
now, I don't know that I've I've
actually seen, I know, I've seen
a few. That's not true. So I've
seen a few Z, maybe five, which
normally my business would see
like 30. So quite quite a bit
less. I also haven't seen any
deals at all that have been
where the where the strategy was
a triple net or retail with,
with the sale on the new. So
typically, in retail, especially
in a triple net, you have a 15
year lease, a lot of times,
after the five years, the rent
bumps up. So there's increases
every five, the rent bumps up,
but there isn't a discount, and
because of the decrease on the
term, until way after year, 10
until after that fifth year. So
normally, you'll start to see
that on a year's like, You're
seven, but not a year five. And
so the strategy is, okay, you
buy it at year one, you wait for
that rent to go up, it goes up,
you sell the property, there's
an increase there. That was
actually my first transaction
was in the strategy, my first
indication that I did, and it
worked out great, you know, we
made a great return for
investors that everybody was
happy with. I haven't seen a lot
of deals either with hotels
without a story. So just a
hotel. So this is your normal
workforce, hotel, you know, the
where people instead of
commuting for hours, they'll
stay in a hotel the night so
that they can meet do a meeting
at the office, your tradesman is
coming out to fix something. But
it's a very long way away is the
specialist in the country. And
you know, just fixes that one
big machine that does makes
widgets or whatever it is. So
those hotels those normal, you
know, days in type hotels are
great. But they if they don't
have a story, I haven't really
seen a lot of transactions in
that. And then I haven't seen a
lot of developments by new by
people who are new to
syndication. So people who have
just started their syndication
world their rear end syndicating
by and are doing their first
syndication. I'm not seeing any
development that normally I'd
see a few but I haven't seen any
of that this year, probably
because the margins have not the
map because of the increase in
price. So what I've seen now,
here's what I've seen a lot of
this year and I'm expecting this
to be even more so in 20 2401.
Other I should add, I haven't
seen a lot of crypto that's your
either I've seen practically
none. Normally if a if there is
a crypto it's actually a
business that has some crypto
component to it, but there's
been no off offers for, for
crypto really coming down the
pipe, even even the businesses
are doing a lot this year. So
what I have seen a lot of and
I'm expecting even more is
experienced builders, we're
looking at better access to
capital. So there's high
interest rates right now they
could go to a bank, much better
for them to offer preferred
equity, and then to be able to
pay a rate as those rates get
changed, right. So they are able
to pay this one particular rate,
as the bank rates become up, it
starts becoming feasible to do
it that way, it starts becoming
quite actually beneficial,
because not only do you get the
benefit of having the investors,
you know, who are lending you
the money, we have, oftentimes
an easier underwriting
threshold, right, you have to do
the underwriting of many of the
people who are buying the
preferred equity aren't actually
doing a substantial amount of
the equity, that's really your
job to take care of them, right
to make sure that they're taken
care of, at your job as a
manager. But so it's a lot
easier to get preferred equity
to get to do a syndication or do
a fun. And developers are now
becoming a lot more into using
this as a tool. The other
benefit, just as an aside is
that preferred equity goes on
the shareholders equity side of
a balance statement. So banks
don't count it against you. So
if they do go for loans, they're
not looking at it as Oh, we've
got this huge amount of debt,
because they're going to take
priority anyway. And they're
going to take so much priority
that there's other legal things
that that make preferred equity
different than true debt, we
oftentimes call it that or a
debt fun, really, it's not, it's
not debt in a true true sense.
Like, it's, it's not on the
liability side of a balance
sheet. Other things, I've seen a
lot of lenders looking to
additional capital, like hard
money lenders, that you know,
basically who've maxed out the
amount of money that they have
on their own bit to lend. And so
they want to increase the amount
of money so they can still make
more loans so they can make more
money. I've seen a lot of single
family home developers who
develop in that smaller space.
So this isn't the DH Hutton's of
the world, you know, doing 2000
homes at a time these are the
developers doing five to 100
homes, you know, in a single
block. These are people who are
do are typically their builders,
and very experienced builders,
who also a lot of times had a
lot of access to capital to just
build from their relationships
with banks or with one investor,
and now suddenly want to want to
move on and use us raise money,
raise private money in order to
do that. The other thing I've
seen a lot of is short term
market arbitrage opportunities.
So this is your very short term
holds. Three months, six months
sometimes last, a lot of times
we see this in the land world
buy at an extremely low price.
And then quickly resell put
together a marketing plan or
something like that. And resell
is, is quite common right now.
It's very hot. This any kind of
market arbitrage buying anything
low, buy low, sell high. It's
the is the is really all it is.
So let's talk about those some
of my favorite opportunities
from 2023. Because this I'm
hoping these three examples, I'm
hoping will start pushing
expanding your ideas about what
is possible out there. By far my
ultimate favorite deal that came
to my attention in 2023 was
masters have done video about
it. I've done a
A, we did an email blast about
it. I'm not affiliated with them
at all, I've never talked with
them. I just think they're
they've got something really
brilliant here. Their founder
investment theory is so smart.
Their pitch is very smart. So
the pitch is invest like a
billion. Because you may not
know this, but billionaires
actually invest quite heavily in
the art in the private art
market. So in the amount of
equity, the amount of assets
they may own is, is many, many,
many millions, right? 10s of
hundreds of millions may be
owned in and fine art. So invest
like one of them. It turns out
that the art the fine art world
is very, very stable. So it
generates a lot of cash. It
appreciates very well and And it
outperforms typically
outperforms the market. But more
than that, the true beauty about
masterworks is the fit. I mean,
what an easy What a great story.
I mean, I really liked Fine Art
quite a bit. And that's actually
how my wife and I met was
becoming first museum buddies
before, before we got married,
where we'd go to museums, and so
art is very important to me.
Like, but who wouldn't want to
own a Banksy? I mean, you can
own a part of a Banksy, which,
if you don't know is a is a
current urban artist, who's just
very, very witty and, you know,
quite quite brilliant. Or, I
mean, any of these number of
artists, there's all sorts of
different artists that they
acquire. So their plan is they
buy the art, they buy a very
specific curated art that they
know will work and then they
securitize it and sell it out.
And ultimately, after a few
years, then they resell it, and
then and then take the profits.
It's a brilliant idea. And what
a absolutely tremendous example
of founder investment theory. So
masterworks, best idea. Number
two is actually is a client of
mine. So this client is in New
Mexico. So in Albuquerque, New
Mexico, it's a boutique hotel,
where he is expanded the idea
of, he's taken a very famous
book, and basically is building
the hotel around that idea.
Which is brilliant. Really, I
mean, it's such a great idea. So
he took, he's basically taking
something that wouldn't be like
a daisy an idea, right in, in a
regular city, you know, a nice
hotel, but nothing that's it's
not, you know, the Ritz Carlton.
So that's not their, there's
their deal. It's just a nice
hotel. You know, and a lot of
the people are people who are
just coming to Albuquerque, and,
you know, staying and those are
the guests. But now they've got
a choice, they can go to a theme
hotel, that's all centered
around the boat. I mean, pretty
brilliant idea. Because it's got
a really interesting story. I
mean, wouldn't you if you were
going to Albuquerque? Wouldn't
you want to just stay there? And
no, I do. So I that's where I
would go, it'd be because of all
these choices, I could stay at
that, you know, this, this 10
different hotels, or this one,
which is pretty interesting and
unique. So I think it's a really
great idea. So that was an idea.
Really, the lesson to take away
from that is really expanding on
story. Now his story was quite
literal, but is expanding the
idea of story, it within your
fit. And the third idea is MCA
lending. And not only MCA
lending, but other securitizing
other things that need money.
And so MCA lending is merchant
customer accounts, or merchant
card accounts, I forgot what the
C stands for. But basically,
when you use your credit card,
that is that is what's going on.
So what the lending is, is that
so if a merchant needs cash, and
they need to get access to ready
capital, they can borrow money.
And rather than pay the lender
direct, like pay them every
month, they actually pay out of
their merchant account, every
transaction. So a small
percentage of that goes to pay
back the lender. These are very
common, it's a very big
industry. And the idea here is,
again, you've got a really good,
you get really good returns from
this first off, but you also
have a really good story, you
know, this pitch to your
investors really is what we're
building is we're building a,
we're offering a security that
allows you to invest in middle
America, or in onmy in
mainstream. So it's allowing you
to invest on on mainstream,
think about your favorite coffee
shop, or think about your
favorite vendor or your or your
daycare, or your karate studio,
whatever that is. There are
times when those people on Main
Street need to get access to
ready cash. Now, maybe that
ready cash is to grow their
business, right? So maybe
they're looking to they need to
do this massive marketing
campaign and it's going to cost
a lot of money. Or maybe they
just fallen on hard times and
need a little bit of extra cash
in order to keep the doors open.
Whatever that is what we're
offering as a security as a way
to help them out with back. And
rather than having to pay us
back every month, they just get
a small amount deducted from
their credit card that they're
using every day. So it's
actually the, as they get more
and more customers, they get to
pay back faster and faster and
faster. So that way that gets
that dad pays us back. Everybody
wins. That's the story. And what
a great pitch. I mean, it's
really it's, it's compelling.
It's like, okay, I want to be a
part of that I want to help out
my favorite coffee shop and help
out the kids karate studios. So
yeah, count me. It's a great
story. So I love the idea of not
only because it's got a great
story, but because it expands
your mind about where those what
those opportunities look like,
right? It's suddenly now I
don't, it's not just I'm build
buying this building, you know,
that I'm that I'm syndicating
I'm not buying this building,
and we're gonna take rents and,
and it's gonna be really great.
It's now suddenly like, okay,
where does that happen? We'll
need to go where like juice the
water analogy? Where does that
water need to flow? It needs to
flow to these businesses who
need it, right? People who need
capital that water needs to flow
to them. So how can we do that?
How can we make that happen? And
that's what this idea does, is
it sends the capital where it
needs to go. So I think it's a
great idea. And I think it
really kind of changes the way
that we look at what we do as
syndicators and as investment
fund managers. And again,
ultimately, founder investment
theory, that's the starting
point. Right, that's where it
all begins. Which leads us
directly to part three, your
measuring stick. So a lot of
people will go through the first
part of what we're going to talk
about here, because we're
talking about goals, right?
Because we're here today in
December 2023. And we're going
to December 2024. Without a
goal, you never ended up getting
it right. So let's think about
what those goals are. Where do
you want to be in December 2024?
So what is what let's let's look
at it a little bit differently.
What's that simple goal? Like, I
want to survive until December
2024? Pretty darn likely you're
going to I hope. All right, I
hope you're healthy, and that
you can get there. I really do.
So that's a really simple goal.
But what is it? What's your
really simple goal as it relates
to your business? Now, let's say
you're, you own a bunch of
single family homes. And so you,
you've got 10 today, and a
reasonably simple goal, we'd add
one more, right to go by 11. So
wow, 10% Raise. You did it. So
you could do it, right? It's
not? It's not crazy, relatively
simple, you can make it happen.
So but what if you were to take
that idea and stretch it?
Alright, so you've got 10 today,
what would be you know, a pretty
good stretch, but probably
doable, maybe by six, seven?
Wow, maybe it's, let's use up
set by seven. So you're going
from 10 to 17? That's a huge
change, right? That's a big
begging, excuse me, a big big
increase. But that's, that's a
good goal. You know, that's
certainly something doable.
Okay, we're gonna buy seven
buildings. But what if you were
to make a totally audacious?
What have you just make a goal
that was just kind of totally
out there? And just crazy. What
does that look like? Maybe it's
going from 10 to 50. Right?
Whoa, that's crazy. How on earth
am I gonna go to 50?
Well, that's the idea about
these goals. Because goals you
can set to be whatever you want
to be, you can set it to one,
you can set it to seven, you can
set it to 50. But if you set it,
you're the likelihood of getting
above it. Isn't that great?
Right? If I have a goal to get
to seven, it's not likely I'm
gonna get to eight. If I get to
if I set it at one, I might get
two but it probably not. I'll
probably just get that one.
Whereas if I set it to 50 Wow,
well, even if I only halfway get
there, I get to 25 just really a
huge change from 10 to now 25 is
a lot. So how does that work? I
actually so actually be 30
Right? So halfway, so to 30
That's a massive increase. You
know, that's, you've now just
three extant so So what is that?
What if you make that goal
audacious? Because maybe you'll
get there. But you're not going
to just just get there without
anything, right? So you're not
going to just get there unless
you plan for it.
And to do that, we start with
where you're at today. Right?
Where do you live? What do you
want to access to money? What
are the who are the people, you
know, who's on your team right
now? And who are those people
who couldn't be on your team
very easily, like you pick up
the phone in there? And what an
all the most important piece of
this is, what are the stories
telling yourself? What are those
stories look like? Because if
you're telling yourself that,
well, I'm only capable of
getting one while you're
probably right. If you tell you
start telling yourself and you
believe in the story that you
can get to 50. Or you can buy 50
new homes, maybe you're right,
too. So maybe you what you need
to be doing is look at in this
phase, just think about it.
Think about what you're those
stories that you're telling
yourself. Because if you tell
yourself, you're gonna win, you
got a lot better chance. I've
been learning a lot about this
from golf. So I love golf. Golf
is my game. And my kids are
becoming very, very good golfers
right now. So they're young, but
they're still actively they've
been playing tournaments. So I
have two sons. They're ages
eight and six. And I noticed the
difference between the two,
right, my oldest son, my eight
year old, he beats himself up
all the time. I mean, he just,
he's really hard on himself,
because he's a perfectionist he
needs to doesn't matter if he
hits a beautiful drive. And
somebody else Well, they've came
just as far or went further than
him. Doesn't matter to him. He
is He needs to beat the belt.
Minda bats does needs to be
perfect Dan, not to me. I just
want him to enjoy it. But I
mean, sometimes man, he can hit
like nobody's business. So, but
he's really hard on himself,
which really hurts him because
we'll be in the middle of a
game. And if you're a golfer,
you know exactly what I'm
talking about. Because I do this
too. I mean, if I hit one bad
shot, Boy, I've next four, five
holes are going to be terrible.
Just because I beat myself up
and see I did it right there.
That's the story. I'm telling
myself. Isn't that funny? So I'm
using that as an example in
here. And it just happened, like
live. So the story I'm telling
myself is that the next four or
five holes is going to be awful.
Well guess what? The next four
or five foils are gonna be
awful, because I just told
myself the next four or five
holes is gonna be awful. So. But
what if instead, I said, Wow,
that shot didn't go so good. But
you know what, I always do
great. Right after the next
right after a bad shot, the next
shot is always perfect. Then
you'd really, really see, see
some magic happen. Right? If
that was the story, you believe
that's probably what's going to
happen. Because so much of how
we run in the in today's world.
It's all about this the things
we're telling ourselves. So what
are the things that you're
telling yourself today? Right?
What is that dialogue look like?
Today? Stop and just listen to
hear in your thoughts for only
for a minute, just listen for
for a few seconds and think, you
know, is that is that? Are those
thoughts helpful? Are they not?
You know, or just what are they?
Just what are they? So, that's
for today. But in order to reach
that goal, whichever you choose,
you don't have to choose the 50.
You know, you can choose the
seven you can choose the one you
can choose to sell them all and
you know, go be a hermit, you
know, whatever. But whatever
that goal is, you know, what do
you need to do? And who do you
need to become in order to reach
that goal? What are your
resources need to look like?
What is your network need to
look like? You know, basically
what knowledge do you need?
What, what what has to happen in
order to reach that? And more
importantly, who do you need to
be? And when you have an
identity, identify with that
future self, you know who that
person that you would need to be
to accomplish that goal is what
is how do they talk to
themselves? Because I can
guarantee you they're different
than then what's going on in
your head right now unless your
goal is basically to just be
exist exist. So the person that
you want to be is they've got a
very different things going on
in their head than you do. But
let's break it up. So going from
today, December 2023, to
December 2024 is huge. Right? I
mean, that's, that's, it's so
big, it's overwhelming. But
that's not what you need to do
focus on a quarter by quarter,
or break it down even more if
that's helpful. Right? Break it
down to week. There's a, there's
a good was a good book called
The 52. Week year. Yeah, 52 week
year, or, which basically breaks
everything down into one week
intervals. And every quarter is
like, like a big, big thing,
right? So trying to accomplish a
lot of things. But by small
changes, you don't make the
change, you don't go from zero
to 60, you know, instantly,
right? A car doesn't do that.
Right? It accelerate. So you
need to accelerate too. So what
needs to happen in this court,
right? For me, quarters just
makes more sense. Step one, this
is how you do it, by the way. So
this is how you get to from
where you're at, to where you
want to go. In your syndication
business in your investment fund
business. Step one, founder
investment theory. This is the
this is the way to do it. This
is the the most important step
that you could have found our
investment theories broken up
into four different parts, it
does not all be a lot of my
stuff has been on real estate,
but it does not have to be real
estate, it doesn't matter what
it is. Right. Just like the MCA
lending, wasn't at all I had
nothing to do with real estate,
this is your founder investment
theory is whatever you're in. So
the first step is your strategy.
So what is that general thing,
and MCA lending is fine. You
know, maybe it's value add,
maybe it's buying those
stabilized assets and reselling
them. Maybe it's buying
businesses that meet a certain
certain, you know, maybe it's
buying businesses, what is, you
know, what is that strategy? And
how can we refine that a little
bit better? So MCA funding is
probably tight enough, but
certainly buying businesses
isn't. Right. So maybe it's
buying businesses that change
the world, or buying businesses
in the technology sector, or
buying businesses that entertain
people, or whatever it is,
right. That's that general
strategy. So what is and then it
comes down a little now we look
closer in at that strategy and
start determining tactics, which
I call philosophy and the
criteria. So an opportunity gets
presented to you what criteria
are you going to judge that
against to see if it's a right
fit for you? Right? Is it
something that you want to do?
You know, some people don't want
to do don't want to ever do
anything but multifamily, that's
fine. But it better. So when you
get that opportunity in put in
front of you, then, you know, if
it's not multifamily, it's just
not meeting the criteria. It's
not what moves you. So, you
know, you kick it out. And that
keeps you on track, too. So if I
say to you, hey, look, I know
you only do multifamily, but
this self storage thing is
fantastic. It's almost like
multifamily. It's really close.
You get to stay in your lane,
you get to stay in your
wheelhouse, right, you get to
stay true to your founder
investment theory, if that's
what you've told your investors
anyway, you said I do
multifamily. All I want to do is
multifamily. It's all I for
that's great. Me I'm actually
quite the opposite. So when the
deals that I do, I don't I
actually don't have this, like
an asset class. It's part of my
criteria. I do deals that are
great, right? I do great deals
that move me. So my philosophy
and criteria is actually pretty
simple. which feeds into the
fourth step. It's got to have a
great story. I mean, that for
me, that's what it is. It's got
to be something that I can be
like, Yeah, that's great. So I
can commit 100% to it. If it's
something what I would call
boring, I don't have any
interest in it. It's just not
going to be something that I
want to put together and might
have great returns, but it just
doesn't do it for me. So if it
doesn't do it for me, it's not
part of my founder investment
theory. It's it's not even a
consideration. So those kinds of
deals, I'm done with i I've done
a couple never gonna do them
again. It's so hard to get work
done on them, because it's just
not fun. Right? But there have
been other projects that have
been you know, are just exciting
and like fun. I No fat. And
those are I can get by and I
can, I don't have any problems
staying up, you know, being
awake for 23 hours and working
my working seven days a week on,
because it's exciting. So that's
my part of my philosophy right
here, but choose that philosophy
and criteria for yourself.
Because you're gonna be spending
a lot of time here and it needs
to be congruent with who you
are.
The third part is risk profile.
So for every deal, there's a
certain level of risk, right?
High risk, high return, Low
risk, low return. It's just,
it's part of our DNA to do that.
And the best example I have for
this is, what if you had a deal?
That an opportunity that you
absolutely knew that was going
to triple the people's money in
one month, you just knew it?
Absolutely true. And you took
that deal, and you went to
somebody who was so risk averse,
they were just terrified of
anything risk, right? Their
mattress is underneath their
pillow, or underneath their
mattress, it's there, they just
are so risk averse, actually,
they don't even have cash, they
have gold, right? And not just
gold, they actually have
precious metals, other all sorts
of precious metals, because they
don't want anything to go wrong
whatsoever. Well, taking them
that deal, it's going to triple
their money, they're not going
to buy it, even though it's
tripling their money in a month.
And all they have to do is just
let you use that money there.
They're not going to do it. Why?
Because it doesn't match the
risk profile. Because they are
not going to invest in something
they'll think there's a scam
going on. Take the opposite
story of it. You got somebody
who is a fast player who's just
like, wow, this, you know, I
make big moves, I want to I want
to triple my money every month.
And then you find this deal that
man, it's it's a it's a 10 year
deal. It's low cost, and it's
gonna it's gonna make you fall
out 4%. But man that 4% is
absolutely 100% Totally
impossible to fail. Right? I
mean, it's got insurance on,
like, nothing could possibly go
wrong. You try and bring that
deal to the guy who wants the
triple in the month, not gonna
touch it with a 10 foot pole.
Right? You want the he doesn't
even want to talk to you
anymore. Because it doesn't
match the risk profile. So find
that risk profile for yourself.
And there's of course, a billion
people in between. So find find
that risk profile for yourself,
where are you most comfortable
getting at? And then take it and
put it into a story. So take
that story element so that it's
compelling. masterworks has a
great story. This boutique hotel
has a great story. MCA lending
has a great story. What is that
story? Because here's the key.
And it's so important, I cannot
stress this enough. investors do
not invest based on IRR Rs.
investors do not invest on IRR,
or preferred returns. They
don't. It's not part of what
they do. It's not how people
function. We've seen that from
behavioral finance, it just
doesn't happen. People are not
rational and making investment
decisions. They don't make them
that way. They invade best for
one thing. And one thing that
they may invest based on their
emotions, they make an emotional
decision. And then they use
facts, they use IRR is and they
use a multiples and they use
whatever it is to justify their
decisions. That's how people
make decisions. So you gotta
have something that connects to
that emotions. And the only
thing that connects to emotions
is how much they trust you. And
what that story is, the better
your story is the matter they
trust you. And the more they
trust you, the more they'll
listen to your story. So story
is absolutely fundamental. And
it doesn't have to be this, you
know, the story has to look like
this. It's not, it needs to be
something that you can craft
into something that moves
people, that's all it is. It's
not creating a fiction, you
don't want to do that. Because
then you immediately lost all
the tracks, but you create it as
an absolute true, you know, an
absolute emotional mover. It's
gonna be unstoppable. So, that's
founder investment theory. Step
two, find investors. This is the
Like, one of the two most
important jobs that you have for
the rest of your life, as a
syndicator, and a fund manager,
finding investors, you're always
thinking about finding
investors, you're always
thinking about it, it's, it's
part of what you do. So step
two, find them some investors.
And we can help you with
strategies in order to do that.
Investors come from online or
offline, it can be under, you
could do a 506 b offering where
you have friends and family can
have non accredited investors,
you know, everybody's within
your network. Problem is you
can't advertise. Or you could do
a 506 C offering. And you can do
it only to accredited investors.
But you can suddenly advertise.
So now the whole world opens up
as possible investors, but that
trust value is now low. So you
got this, this trade off, right?
So you've got either 506 B,
where you can rely on your
trust, five to succeed where you
just don't have the trust yet.
So it makes it a little bit more
challenge. So both of them are
not simply easy. You know, the
actual process itself is pretty
easy. But it's not like
automatically, people are just
throwing money at you, it
doesn't work exactly that way.
Step three, find assets. You
can't syndicate without asset. I
mean, that funds, its promissory
note, basically is underneath
it, and doesn't necessarily have
to be a promissory note. But
there's some sort of liability
there, that's making it so that
you, and I don't mean liability
in the balance sheet sense. I
mean, there's some sort of money
that's owed, no matter what, you
got to have an asset. All right.
So they assets or you need to
find those assets, or there's
nothing to unmask. So, the four
steps are very simple. establish
criteria, what exactly you're
looking for that matches your
fit, use a checklist, once
you've done that, talk to
everyone, you know, utilize your
existing network, you know, this
is what I'm looking for, make
sure everybody knows. And then
once you've talked to everyone,
you know, expand it. So and then
you start talking to, if it's
real estate, start talking to
other brokers in there. And once
we're doing a lot of business,
expand that network. And then
finally, review, review the
Public Information Exchanges,
you know, if it's a commercial
real estate, you're looking on
LoopNet, if it's residential
real estate, maybe you're
looking at the MLS, if it's
businesses, there's a bunch of
business looking site, you know,
expand it out. Step four, and
this is probably the one that
people fail to do the most, and
yet just cannot get to your
goal. If you don't do this step,
you have to commit that. If you
don't commit to the goal, if you
don't commit to doing it, you're
never gonna get there. You
absolutely that is one. You
know, as an attorney, I never
make guarantees, this is one
pure guarantee, you don't commit
to it. You absolutely are not
going to get there. So you have
to decide, yeah, I'm going for,
it's risky, of course it is.
Everything in life is risky, but
you gotta commit to it, or it's
never gonna happen. So commit is
step four. It's, it's the step
that makes it all happen. After
that, the rest is just making,
putting all those promises,
putting all those things that we
talked about in the play. So
what sort of network do we need
to do? What sort of things need
to be in place? What sort of
knowledge needs to be in place?
And now that I've got these
assets, these investors, and I'm
still getting more investors,
I'm still getting more assets.
How do I get how do I keep
going, but you've already
committed so now you've got to
just fulfill your promise.
That's all. So familiar, filling
the promise. So and then getting
into your goal. So that's how
you get to your goal is by
committing to that extent, you
know, that's certainly something
that we can help you with. Oops,
sorry about that. But that meant
to move here, arrogant. So,
which brings us to our law firm.
So what we do, so I'm obviously
Tilden Moschetti. I am a
syndication attorney. I'm also a
syndicator. I also put together
my own deals. So I've got a lot
of experience in this industry.
And that's what we bring to the
table that I think
and that's what we we bring to
the table is the experience in
the business. So not only do I
help maybe 100 people or 100
syndicators a year in putting
together their offerings and
getting them out there to the
world, you know, supporting them
along the way, making sure you
know, helping them strategize.
Well, what's the marketing going
to look like? What? We've got
decisions to make about this? Oh
my gosh, the investors, they
need to know x, y, z. FN has
nothing to do with law. But can
you help me? Answers? Yeah,
because I've been there. I know
exactly what you've been going.
I've been sitting across from
from investors, before I've done
pitches. I've you saw the one I
did for MCA lending. That's just
what I do. Right? I have to make
pitches because I talk to
investors all the time. You
know, and you will get to that
point, and you'll get way better
than me, I'm sure. But that's
the kind of thing that I can I
can help you with. Because we've
got experience not only just on
the business, you know, working
on it, building the building out
the structure getting King true,
your entities are set up and
getting you the right private
placement memorandum and the
operating agreement and the
subscription agreement. But
we're like, we're like a
mechanic who also raises cars,
right? I've driven a car. I
haven't just worked on cars. And
that's what sets us apart. Is
that that we're in there with
you. We're actually tinkering
with the car to we're making it
work. We're tuning in, we're
helping you, you know, do
everything that needs to be
there. Because we've raced cars
we've been in the car, we know
what, what's supposed to happen.
I know that when you when you do
this, it's supposed to do that,
not just as a pure function of
theory, but it because I've been
there. I've had investors asked
me, Well, why are you doing your
distributions that way? You
know, I've had that
conversation. Many times, I've
had the conversation of, well,
we're looking at the possibility
of doing a capital call. And if
we do decide to do that, here's
what it's gonna look like. And
as uncomfortable as it is to
have in the moment, fortunately,
never actually had to make a
capital call. But I've had
nearly need to make a capital
call. And I had to tell my
investors and I had to be
sitting across from them and
explaining that. So I know the
reality of it as it is there.
And you're going to be in that
space, too. And so that's what
we can help you with, is making
sure that your structure is put
together in a way that when
those things happen, you're
ready for you can do what needs
to get done.
I'm an expert in Regulation D,
rule 506, B, 506. C, it's all we
do. All I do is help investors,
people, I mean, help sponsors,
like you with putting these
offers together. So my legal
side, I don't do anything family
law, I don't do criminal I don't
I don't even do business law as
it relates to a lot of things,
even if even in things like,
like, if there is a litigation
around securities, I don't do
that. All I do is this stage of
security. Because I know I'm the
best there is, I know I can do
it. And I know I can get great
results. And I know that when
you hire me, I can give you a
product, and I can give you the
support that will make you
successful. And you're never
gonna have to deal with the loss
of sin, you're not gonna have to
deal with those. And I can't
100% guarantee it because
anybody can file a lawsuit. But
I can make it very, very likely
that you're going to be in a
great place. Right? The rest
will be really up to you. And of
course asking if you've got any
questions, then you can, of
course, ask.
And so, one thing that I think
people a lot of people hire me
for is like, literally, whenever
a situation arises, we're
literally at call, text, email,
whatever it is away. So the
clients all have the ability to
send me texts. I don't give out
my cell phone, but that's just
because, you know, a text is
much more reliable for for me
anyway. I my phone never really
even rings, my phone buzz just a
minute ago, that was a text
coming in from a client. So
there you go. So I'm by can't
obviously respond at this
minute, but I will respond as
soon as we get off the phone. So
you know who you are. You were
the lucky one. Now it lives on
in infamy. But so I'm literally
like, easy to get a hold of, you
get a you're only dealing with
me. I have a staff that's built
out and we're actually growing
so we're growing in a way that
still makes it so that you have
ready access to meet because
that's really what you're
hiring. For, you know why, when
you hire a syndication attorney,
you don't want to spend all this
money just to get somebody you
know, apparent legal and you
never get to talk to the person
who actually has been in the
trenches. Right, even though I'm
probably the only syndication
attorney who's actually in the
trenches, but you ultimately
want to get a hold of the
attorney anyway. And not
somebody who's junior to them?
Well, I will have somebody who
will be in place to help
facilitate that. But that's
going to be their role, your
role, their role will not be
actually, you know, doing that
work, it's going to be okay, how
do we make sure that all the
questions of our clients are
getting answered as quickly as
possible. And they'll have
direct access to me. But the
reality is, you also have direct
access to me, as a client, you
can always text me, text is
probably the fastest. That's who
we are. My name is Tilden,
Moschetti. I am the attorney of
Moschetti syndication law PLLC
most of the time, I call him a
skinny syndication lager. And
we, we can help you put together
your offering, whether it's your
first syndication, first
investment fund, you're raising
money for your business, or
you've done it for years, you
know, we'd be happy to help.
Again, you get all those
benefits of my experience, at no
extra costs. And it's, you know,
it's just included in what we
do. And I enjoy it. And I hope
you enjoy the process as well.
So that was our webinar for 2024
to get ready to launch. I do
wish every single one of you
incredible success, the more we
do, as a as an industry to make
alternative investments as
successful as possible, the
better it is for everybody.
Right, this is the beauty of
capitalism is that, you know, it
raises all boats, right? So the
better our industry does, the
better it is for every single
one. So obviously, I care a lot
about making sure that the whole
industry is well taken care of
that we all do the right thing.
We're all compliant. We all make
our investors massive amounts of
money. We make massive amounts
of money for ourselves. That's
my goal. That's my wish for
2024. So I hope you have a very,
very happy new year.